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Nominally free education still carries uniform, transport, materials and private tuition costs that push families into debt.
Policy debates use the word free while families experience a bill. Naming the real number changes the debate.
An annual household-cost survey of schooling, published with full methodology and sample size.
Volunteer-administered survey in covered constituencies, published as party research and explicitly labelled as such.
Risk
Small or unrepresentative samples presented as national fact.
Mitigation
Label every figure as a party estimate with its sample size. Never present it as official statistics.